AGRA

Title: Development of a Youth Entrepreneurship in Agriculture Digital Platform

Client: Alliance for a Green Revolution in Africa (AGRA)

  1. 1. Background

AGRA, in partnership with the Mastercard Foundation under the YEFFA Program, seeks to catalyze a continental youth-focused digital transformation initiative. The initiative aims to empower and create dignified work opportunities for youth and women across Africa’s agricultural value chains through a robust, integrated, sustainable and scalable digital platform.

  1. 2. Objective

AGRA invites qualified firms to express interest in being shortlisted to design, develop, and deploy a comprehensive digital platform that will serve as a central engagement hub for youth agripreneurs across seven countries: Tanzania, Rwanda, Mozambique, Malawi, Ghana, Burkina Faso, and Mali.

  1. 3. Scope of the Assignment

Prequalified firms will be invited to submit full proposals for:

  1. a) Conceptualization and architecture of a youth-focused digital platform
  2. b) Design and implementation of the following components:
  • Pre-boarding
  • Onboarding & registration module
  • Interactive engagement platform
  • Visual analytics dashboard
  • Partner collaboration portal
  • Integration with third-party platforms via APIs
  • Robust data privacy and security infrastructure
  • E-commerce, digital training, mentorship, and youth aspiration mapping tools
  • Artificial Intelligence (AI) engines

The  platform  must  support  multilingual  capabilities  (English,  French,  Portuguese  and  others  where applicable), be mobile-responsive, scalable, and inclusive (e.g., accessible to people with disabilities).

  1. 4. Duration

The assignment is expected to span 18 months, with phased deliverables and milestone-based payments.

  1. 6. Eligibility Criteria

Interested firms must:

  • Demonstrate experience  in  building  and  scaling  digital  platforms,  preferably  across  multiple countries
  • Show a track record of youth-focused digital engagement in agriculture or development
  • Possess strong technical capacity (data security, APIs, AI-driven analytics, scalable architecture)
  • Have experience working with African institutions and stakeholders
  • Provide 2–3 relevant references and case studies
  • Submit company profile and financial capacity documentation
  1. 7. Submission Instructions

Firms should submit an Expression of Interest (EOI) including:

  • Company profile
  • Relevant project experience (within the last 5 years)
  • Team qualifications
  • Initial conceptual understanding of the assignment (max 2 pages)
  • Evidence of legal status and registration
  • Contact information

EOIs must be submitted electronically to procurement@agra.org by 14th  May 2025 with the subject: “Prequalification: Youth Entrepreneurship Digital Platform”

  1. 8. Evaluation and Shortlisting

EOIs will be evaluated based on experience, technical capacity, past performance, and regional experience. Shortlisted firms will receive a Request for Proposals (RFP) for the full assignment.